Netflix Shows Are Entertaining But Its Digital Marketing Is Masterful

Netflix Shows Are Entertaining But Its Digital Marketing Is Masterful

Effective digital marketing has more to do with creative strategies focused on the individual customer than it does with big budgets and advanced technology.

In five years, the share of households with a Netflix

subscription has increased 92 percent. Today the majority of households in the United States subscribe to Netflix, and that number is slated to rise this year. Why is this happening? The product is designed so well that you and I have been sucked into shows, only to emerge from our homes days later. The creative team is skilled at creating programs that receive both popular and critical praise. But Netflix doesn’t just produce good shows, it also knows how to use advanced digital marketing techniques to acquire new customers and retain existing ones. Let’s talk about a few of the digital marketing principles that make Netflix so successful. Follow them and you may just see similar results.

Personalized content is the best kind.

What sets Netflix apart from other streaming services? Amazon, HBO and Vudu all have access to thousands of television shows and movies. They offer intuitive user interfaces, and they are available across devices. Yet Netflix is uniquely situated to dominate the streaming video revolution thanks to the company’s obsessive approach to content personalization.

My Netflix homepage looks entirely different from yours. This is thanks to the power of proprietary algorithms that predict what kind of content you’ll enjoy, and hide the rest. On Amazon Prime Video, I can't even find the last thing I viewed there easily. Netflix has them beat here. You might be thinking that content personalization is only available to companies like Netflix that have the capital to employ hundreds of the world’s smartest engineers. But entrepreneurs can also tap into content personalization in a few different ways.

Tools like Optimizely and Adobe Experience Cloud let you to personalize content based on a variety of data points like the country associated with an IP address, or whether or not a visitor is already a lead in a CRM. Based on this information, marketers can choose to display different website experiences in order to better serve the interests of a particular visitor. As an alternative to third-party software platforms, marketers can always “fake” personalization with a little elbow grease. By building behavior based email workflows, marketers can ask email recipients to click various links depending on their interest. Once their interest is registered, the rest of the email workflow can be based on the interests articulated by recipients.

Takeaway:

Remember, personalization isn’t about relying on advanced algorithms. Instead, it’s about identifying and providing the kind of experience the prospect, customer or visitor is most interested in having.

Multi-channel campaigns are key to getting your message out.

Netflix is available on seemingly every device. From computers to smart televisions, users can access Netflix wherever and whenever they want. Marketers at Netflix take a similar approach to promotion. To hype season two of the company’s hit show Stranger Things, Netflix teamed up with Snapchat to release an augmented reality experience. At the same time, Netflix used Instagram, Twitter, Facebook and email marketing to promote the upcoming season.

Takeaway:

Multi-channel marketing isn’t about spending big bucks on advertising stunts. It’s about creating marketing campaigns that meet members of the target audience wherever they "live." In the case of Stranger Things viewers, Netflix knew that their target audience would spend hours on social platforms, so they developed a strategy accordingly.

Simple is powerful in a complex world.

We live in complicated and noisy times. As a result, the average person has an attention span of just eight seconds, according to the New York Times. Netflix chooses to keep things simple when creating a mission statement or designing a user interface. The company’s investor relations page says, “We are a relief from the complexity and frustration that embody most MVPD relationships with their customers. We strive to be extremely straightforward.” It’s no surprise then that for non-customers, the Netflix homepage is so simple it’s sparse. It takes just two scrolls to reach the bottom of the page, and features two messages: “watch anywhere” and “cancel anytime.”

Takeaway:

Use simplicity as a differentiating factor, and make it easy for members of the target audience to understand what you do and how you can help them. Ensure that this approach translates to marketing material, product experience and customer service.

Email marketing is still a key component to customer onboarding.

Despite claims to the contrary, email marketing is not dead. In fact, it’s used by Netflix as a key component of customer onboarding and nurturing. New Netflix customers receive a series of emails that make content recommendations and encourage new users to explore the platform. This is a way of driving platform adoption, which improves customer retention in the long run. Long time customers also receive periodic emails from Netflix. To promote the release of a new show called The Punisher, Netflix sent customers a marketing email that appeared to be spam at first glance. But once opened, the email played a GIF that slowly redacted information until a button at the bottom appeared, encouraging subscribers to watch the new show.

Takeaway:

Email marketing is not dead; unimaginative email marketing is. Netflix marketers invest hours in building creative email marketing campaigns designed to engage and delight recipients. You don't need sophisticated tech to engage people in your database. You just need to understand the target audience, and apply some imagination to email marketing. Netflix is successful thanks to a focus on understanding target audiences. Once that happens, marketers launch creative cross-platform campaigns that deliver simple and clear value propositions. Remember that success in digital marketing isn’t a result of big budgets and advanced technology. It comes from creative and customer-centric strategies.

Chuck Reynolds


Marketing Dept
Contributor

Please click either Link to learn more about Marketing.
Interested or have Questions, Call Me, 559-474-4614

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Shark Tank’s Herjavec Thinks Bitcoin And Blockchain Are Here To Stay’

Shark Tank’s Herjavec Thinks Bitcoin And Blockchain Are ‘Here To Stay’

According to Shark Tank’s Robert Herjavec,

Bitcoin is “here to stay” in the long term, cryptocurrency will definitely be regulated, and investors should both get in and get out now, according to an interview with financial news outlet TheStreet. While Herjavec says that he himself is not an investor in crypto, he predicts that Bitcoin’s price will continue to rise in the short term, even above

the January high of 20,000:

“It’ll take out that high, I’m saying it right now.”

He believes that cryptocurrencies should and will be regulated, and that as firm regulation becomes closer to reality, the price of Bitcoin will continue to speculate but then drop way down. Based on this idea, while maintaining that Bitcoin is around for the long term, Herjavec tells TheStreet that “I don’t know if you want to own Bitcoin right now. I think you want to get in, and you want to get out,” a mentality that is opposed to the traditional crypto geek’s desire to “hodl,” that is hold onto your coins.

Besides Shark Tank, Herjavec is the CEO of the cybersecurity firm the Herjavec Group. When asked about the security of cryptocurrencies, Herjavic doesn’t think that crypto exchanges themselves are “prone to great security,” referencing the hack of over $500 mln in NEM from the Japanese-based crypto exchange Coincheck last month, but that cryptocurrency transactions are secure. In answer to a question about the future of Blockchain, Herjavic thinks that Blockchain shows a lot of promise because of its “inherent security of a transaction.” He predicts that 10 years down the line, due to

the power of Blockchain:

“I will walk somewhere and a sensor will automatically know it’s me, the sensor will be linked to my bank, it’ll know how much money I have, I’ll pick up something like at the Amazon store, it’ll automatically be scanned, and as I leave, it will automatically be verified and paid for.”

Chuck Reynolds

 


Marketing Dept
Contributor

Please click either Link to learn more about Bitcoin.
Interested or have Questions, Call Me, 559-474-4614

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US: Republican Democrat Officials Calling For Crypto Regulation In Rare Show Of Unity

US: Republican, Democrat Officials Calling For Crypto Regulation In Rare Show Of Unity

A bipartisan movement of US lawmakers

are considering forming new legislation to regulate cryptocurrencies, prompted by the increasing interest – and therefore risk – in cryptocurrency worldwide, according to Reuters. There is currently no singular body in charge of overseeing cryptocurrencies in the US– the responsibility is instead divided between individual states, the US Securities and Exchange Commission (SEC), the Commodity Futures Trading Commission (CFTC), the Treasury Department, and the Federal Reserve.

The SEC and the CFTC did hold a joint hearing on Feb. 6 on their roles in cryptocurrencies, Blockchain technologies, and Initial Coin Offerings (ICO). The general conclusion was that the two bodies would work together to create a regulatory framework, with the strictest regulations for ICOs and the most loose for Blockchain and digital ledger technology. The hearing also concluded that cryptocurrencies will need protective regulation against market manipulation and fraud. Republican Senator Mike Rounds, a Senate Banking Committee member, was prompted to insert himself into the crypto regulation debate due to the growing popularity of

cryptocurrencies:

“Six months ago, we didn’t see this explosion. The marketplace has changed.”

Rounds told Reuters, that while there is, “no question about the fact that there is a need for a regulatory framework,” he sees a chance for crypto to be regulated as both a commodity and a security. The global debate over whether cryptocurrencies and ICOs should be regulated as securities has already led to some concrete legislation. On Feb. 17, the Swiss Financial Authority released a set of guidelines to help determine if an ICO and its tokens should be regulated under securities legislation. The US has yet to release a similar document.

Mixed signals

Two days ago, on Feb. 16, special assistant to the president and White House cybersecurity coordinator Rob Joyce told CNBC that general regulation of cryptocurrencies is something not yet “close,” as they were still in the “studying and understanding” stage of regulation. However, Reuters reports that US lawmakers are beginning to ask for legislation that would put digital currencies under SEC’s investor protection rules for securities, this new desire prompted by the steady growth of the crypto markets.

Republican Representative Bill Huizenga, chairman of the House Financial Services Subcommittee on Capital Markets – which will soon hold hearings on this topic – told Reuters that the “SEC is properly the lead on the issue.” Democrat Carolyn Maloney, a senior member of the House Financial Services Committee, agrees with Huizenga’s perspective that the SEC should be the regulatory crypto body, telling Reuters that, “a lot of people don’t realize there’s nothing backing these virtual currencies.” Even “free-marketer” Republicans like Dave Brat, a member of the House Freedom Caucus, are prepared to back regulatory

legislation:

“If it’s a currency that could destabilize the whole economy, you’re going to have that conversation.”

In spite of this beginning of calls for regulation, lawmakers will still protect revolutionary technological innovations like Blockchain, Democratic Senator Chris Van Hollen, a member of the Senate Banking Committee,

told Reuters:

“The goal here is to have rules of the road that protect consumers without trying to squash innovation.”

Chuck Reynolds

Marketing Dept
Contributor

Please click either Link to learn more about Bitcoin.
Interested or have Questions, Call Me, 559-474-4614

TP

Technologies Your Company Needs to Survive

Technologies Your Company Needs to Survive

The tech space is ever-changing. Unsplash

By the year 2020, half of all online searches will be carried out by voice, and 30 percent of them will be made using no screen at all. AI assistants will manage our day-to-day schedules, and chatbots will drive sales and manage the customer experience. These tech trends will create a sea of change in the marketplace. How do businesses keep from falling behind?

Companies that are heavily investing in their digital accessibility and innovation will be the winners going forward. Harvard Business Review conducted research on First Mover Advantage and found that companies that are forefront in adopting new technologies are more likely to lead in growth and marketing position than competitors that lag in embracing new technologies. Companies that are already incorporating artificial intelligence into their marketing approaches are positioning themselves for success in the future. Companies that invest in AI marketing software that integrates native consumer behaviors will have the highest ROIs. The incorporation of the marketing event into the natural experiences of the consumer authenticates the marketing experience and produces higher consumer conversion and retention rates.

Here are some AI technologies companies should be investing in now:

Chat Marketing

Digital marketing as a discipline is undergoing a revolution in terms of effectiveness and intelligence. This revolution is characterized by the rise of chat marketing, meaning direct marketing to customers on a one-to-one basis through their chat apps, namely SMS and Facebook Messenger. The messages are populated with a company’s products and content, have strategic funnels for sales conversions, and enable robust follow-up marketing to cohorts of users. AI algorithms do things like determine the time at which each individual consumer receives the message, which messages are best for conversion rates, and which messages consumers will respond best to through A/B testing.

The potency of this marketing channel is immediately apparent in the data on conversion and click through rates as compared to other marketing channels. In contrast to the industry averages for email marketing, which typically has open rates of 20 percent and click-through rates of 3 percent, chat marketing campaigns are achieving opening rates as high as 88 percent and click-through rates of 56 percent. This higher conversion and click-through stems first from the extraordinary reach of chat apps. As of January 2018, Facebook has 2.13 billion monthly users, and the top four messaging apps (Facebook, WhatsApp, WeChat and Viber) together have surpassed the amount of monthly active users of the top four social networking apps. Facebook Messenger alone has over 1.2 billion monthly active users who rely on it as a primary form of communication with friends, family, and, increasingly, with retailers and brands.

Chatbots

Chatbots are AI-powered programs that can respond to user plain-text queries with human-like responses. Consumers can interact with chatbots via SMS, text or messaging apps, and companies are increasingly implementing them as part of their marketing and customer service operations. Companies have been rolling out cross-platform bots, but many have turned to Facebook Messenger as a primary channel for deploying bots ever since that platform opened up its Bot API to developers in April 2016.

For example, one popular implementation of chatbot technology is Pizza Express’ chatbot, which allows customers to book tables at restaurants through a Facebook Messenger bot. Single-purpose tasks, such as booking a table at a restaurant, are the optimal use cases for chatbots. They reduce inefficiencies on both the agent and client side; routine tasks of human agents are replaced with AI technology, and customers receive information more promptly.

Voice Search

Voice search is a voice controlled system containing AI “personal assistant” software; a person voices a query or a command and the AI assistant produces results or executes the task. Popular renditions today are Siri, Amazon Alexa and Google Home. In today’s marketplace, adopting voice search technology can leverage big gains for a company in organic traffic with purchase intent from voice search traffic. Take National Public Radio: its news, radio and storytelling app, NPR One, made a deal with Amazon Alexa in February 2017 to stream its content through Alexa. Within six months, the phrase, “Alexa, play NPR One” has been heard regularly in 400,000 homes.

In the ever-changing tech space, introducing AI software technologies that integrate native consumer behaviors to a company’s marketing approach is key to staying relevant and ahead of the trends. The returns will be felt across all operations and processes: in labor efficiencies, company reach, cost reduction and customer conversion.

Chuck Reynolds


Marketing Dept
Contributor

Please click either Link to learn more about Marketing.
Interested or have Questions, Call Me, 559-474-4614

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SEC Suspends Trading In 3 Companies Due To Questions’ Around Cryptocurrency Ties

SEC Suspends Trading In 3 Companies Due To ‘Questions’ Around Cryptocurrency Ties

The Securities and Exchange Commission (SEC) published a report Thursday,

Feb. 15 explaining the temporary suspension of trading in three companies that had made statements about acquiring cryptocurrency and “Blockchain technology-related assets”. All three companies, Cherubim Interests (CHIT), PDX Partners (PDXP), and Victura Construction Group (VICT) have been suspended starting Feb. 16 for two weeks for investor protection purposes. The SEC trading suspension orders state that all three companies issued press releases

that claim that:

“[T]he companies acquired AAA-rated assets from a subsidiary of a private equity investor in cryptocurrency and blockchain technology, among other things. According to the SEC order regarding CHIT, it also announced the execution of a financing commitment to launch an initial coin offering [ICO],”

The SEC orders also state “there are questions regarding the nature of the companies’ business operations and the value of their assets”. In late August, 2017, the SEC issued a warning to investors regarding ICOs and the potential for scams, including reasons it might suspend trading of a company “to protect investors and the public interest”. On Jan. 22, 2018 SEC Chairman Jay Clayton warned that companies that shift their business models “on the promise” of Blockchain technology will face closer scrutiny from regulators.

Chuck Reynolds

Marketing Dept
Contributor

Please click either Link to learn more about Bitcoin.
Interested or have Questions, Call Me, 559-474-4614

 

TP

Types Of Content Real Estate Marketers Need To Be Using

 Types Of Content Real Estate Marketers Need To Be Using

Real estate marketers and agents alike should be including these

types of content in their overall marketing approach.

The real estate world has changed drastically over the last few decades. While the industry has evolved more slowly than many other sectors, this makes it the perfect industry for innovative thinkers. With the growth of digital media and technology, real estate agents and investors have a plethora of ways to innovate their business model.

Zamir Kazi, a real estate investor, is well aware of the need for content marketing in this particular space. "Far too many in the real estate space simply still don't get it when it comes to content marketing," he says. "I see so many still relying on old school methods vs. things such as social media, blogging and so on — the opportunities are there if done correctly."

There are some great examples of how to do content marketing for real estate including the Century 21 blog and Keller Williams on Instagram. Below are four types of content marketing that real estate marketers, realtors, etc. — and all marketers should be utilizing in their strategy.

Educational Content

Content that educates sure sounds easy right? A few years ago Hub Spot ran a great piece entitled Six Tips to Creating Better Educational Content that, as the title suggests, covers the content that "attracts interested prospects to your site and helps convert them into leads." However, when it comes to real estate, it takes on a different meaning. For example if you're a realtor who specializes in finding investment opportunities for your clients.

When Kazi first got involved with real estate he admits that he got a bit lucky since it was right after the recession and everything was cheap. As he says, “When I first started investing, it was pretty much at the end of the recession, so it was a good time to buy, terrible time to sell. And since then, the markets have been going up. So in return, it’s been better for us to sell, but since the market has been going up, it’s so hot right now, it’s harder to find deals.”

Branded Content

One of the important things to realize as a real estate professional is that there are thousands of other people out there just like you. This may sound overly obvious but if you want to convince others to work with you instead of compete against you, the easiest first step is to launch a personal website and blog where you can begin to share your industry knowledge. From here you need to make sure everything you touch has your personal brand seamlessly woven into it. 

While this is a simple concept as I said, few people execute it correctly. You need to avoid being too promotional and one of those spammy real estate-types, but at the same time need ensure people are consistently seeing your name, style, and thoughts. Try to be distinct and approach your brand from an authentic value creation standpoint. Investors will be more likely to respect what you have to say as a result. James Becker, CEO and founder of Fusion Growth Partners, a business growth accelerator which invests in small real estate business entities and manages all of the marketing systems, believes the “story” should be the foundation for all content and marketing.  “An agent’s story, if expressed well, conveys in an immensely impactful way, insight into that individual’s character, passion and commitment to their clients," he says. "The story can create an almost tangible expectation for the reader to the level of service and authentic connection they will receive as a client”.

Email Content

Email marketing is another form of content marketing many people are aware of but no one ever quite nails. One of the first steps when doing email marketing is to gather email addresses to market to. When you think about your email marketing strategy, your first thought should be: “What content or experience can I create that will make someone give me their email?”

You might end up organizing real estate networking events and collect emails at the door. Or you could offer discounted commissions for people who refer clients. Whatever strategy you end up choosing, executing it properly will allow you to create a base of activated emails with which you can establish an email marketing campaign. Once you have a list to work off of, you can A/B test different email copy and try to eventually cluster your list into different buyer types. This will help you optimize successful conversion of emails sent.

 Entrepreneurial Content

In every major booming real estate market, the increase in prices is a significant factor, often due to the rise in income from tech jobs. For real estate blockchain entrepreneurs, this means explaining how and why blockchain can help optimize the process. SMARTRealty is doing just this with various forms of content focused on their team and emerging technology. “We understand real estate might be confusing, so our goal is to educate people on the benefits using unique content,” says CMO Ernie Wong.

Real estate is similar to entrepreneurship in that it requires sourcing projects and adding value through the process. According to Joe Pierson, CEO of BigKeyRealestate, “Agents should try to tap into the huge income potential of people who work in tech by framing real estate as an entrepreneurial endeavor suitable for their backgrounds. This is definitely difficult for the average real estate agent to do, but could open up a wealth of new buyers to work with.” Content marketing should always be viewed as a way to generate value for consumers. Whether you stay traditional or experiment with potential trends, content marketing should be given adequate thought and resources to achieve results. Give your marketing plans time to work, but constantly be thinking of innovative options to change things up.

Chuck Reynolds


Marketing Dept
Contributor

Please click either Link to learn more about Marketing.
Interested or have Questions, Call Me, 559-474-4614

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Polish Central Bank Secretly Funds Anti-Crypto Youtube Propaganda Videos

Polish Central Bank Secretly Funds Anti-Crypto Youtube Propaganda Videos

The Central Bank of Poland has admitted to funding anti-cryptocurrency campaigns

on social media, specifically Polish Youtuber Marcin Dubiel and his Dec. 2017 video, “I LOST ALL THE MONEY?!,” Polish news portal money.pl reports. The social media campaign against crypto was carried out by Central Bank of Poland in conjunction with Polish Youtube partner network Gamellon, Google Ireland Limited, and Facebook Ireland Limited, allocating about 91,000 zloty (around $27,000) for producing anti-crypto content. Money.pl reports that the Central Bank’s campaign also had videos published on the Planeta Faktów (Planet of Facts) Youtube channel, which has over 1.5 mln subscribers. Dubiel’s Youtube channel has over 900,000 subscribers.

Dubiel’s video makes no mention of the paid aspect of the Youtuber’s inspiration. Since Dec. 8, 2017, the Dubiel’s digital story of a young man who invests all his money in crypto only to lose it all has amassed over 500,000 views. The description of the video contains the hashtag #uważajnakryptowaluty, which is the Polish Financial Supervision Authority and the Central Bank of Poland’s joint website dedicated to warnings against the use of cryptocurrencies. The clip’s dramatic climax takes place in a restaurant when the main character can’t pay for his date’s meal with his new crypto investment, causing her to throw fiat money at him and storm out in a huff.

While problems with cryptocurrency-related online advertisements have recently emerged, with China allegedly banning all such ads from social media within the country, anti-crypto ads are more unusual. After officially recognizing both trading and mining of cryptocurrencies in Feb. 2017, Poland seems to have stayed out of the crypto news cycle. However, after Venezuela’s Nicolas Maduro announced the launch of a national cryptocurrency, the petro, Poland is reportedly one of the foreign investors willing to trade food and medicine for the new petro currency.

Chuck Reynolds

Marketing Dept
Contributor

Please click either Link to learn more about Bitcoin.
Interested or have Questions, Call Me, 559-474-4614

64% Of Germans Aware Of Bitcoin, Says IT Association Bitkom

A survey published Feb. 15 by the German Federal Association

for Information Technology, Telecommunications and New Media (Bitkom), found that almost two thirds of Germans are aware of Bitcoin (BTC). Awareness of the most popular cryptocurrency has doubled since 2016, when 36 percent of German citizens were familiar with Bitcoin, and quadrupled since 2013, Bitkom reports. According to this year’s survey, 4 percent of the 1,009 respondents actually own Bitcoin, 19 percent said that they have an idea of how to buy Bitcoin, and 72 percent stated they had no interest in the digital currency. On the economic significance of cryptocurrencies and Blockchain,

Bitkom CEO Bernhard Rohleder stated:

"Bitcoin and other cryptocurrencies are a good example of how the digital age is able to change the financial world. This is not so much about the individual currency itself as it is about the underlying blockchain technology. It will have an impact on the whole economy.”

As reported by Bitkom’s survey, the two main reasons cited by the 72 percent of Germans who have no interest in Bitcoin are risks from high price volatility and lack of knowledge of Bitcoin’s practical use. On Monday, Feb. 12, the European Supervisory Authorities warned consumers that cryptocurrencies are “highly risky” assets that show “clear signs of a pricing bubble”. Awareness of cryptocurrencies is high in Germany compared to some other countries. According to a Jan. 13  survey, more than 56 percent of Russians have heard of Bitcoin. In August 2017, Charles Xue, a Chinese-American billionaire investor, suggested that the vast majority of people in China, 70-80 percent, have never heard of Bitcoin.

Chuck Reynolds

Marketing Dept
Contributor

Please click either Link to learn more about Bitcoin.
Interested or have Questions, Call Me, 559-474-4614

TP

Make 9000 to 2M in Bitcoin a year with no investment

Make $9000 to $2M in Bitcoin a year
with no investment

CEO Thomas Prendergast Home Blogs Broadcasting Calendar Campaigns Email Events Friends Groups Leads Messages Pages Specials Videos Advertise Settings Suggestions Support Logout Ads by Markethive –
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LEARN ABOUT CRYPTO FAUCETS

From wikipedia:   “Faucets are a great way to help introduce new people to bitcoin, or to altcoins. A majority of faucets provide information to new users as well as offering them some free coins so that they can ‘try before they buy’, experimenting with a test transaction or two before putting real money on the line. Since this whole experience is so new and a bit complicated to people, who perhaps don’t quite trust it with their hard money, this is a beneficial way to promote digital currency and bring in new users.”

How much can you make on Coinpot in one year? 

It’s a fair question.
People want to know how much they can make before investing the time. I understand.

The answer is, it depends.
There’s a wide range. Based on my model you can make as little as $900 or as much as $2 million in 1 year. It depends on a variety of factors including the original claim amount, the number of times you claim a day, the number of referrals you have, the number of times your referrals claim a day, loyalty days and a number of other factors, not to mention the price of crypto.

I had to create a calculator to figure it all out. Within the calculator, I’ve created scenarios that help to understand how the different factors above can impact your daily claim amount. These scenarios are labeled min, mid and max. The min scenario represents the person who puts forth the least amount of effort. The max scenario models out the power user with the highest amount of activity. The mid scenario is somewhere in between.

Here’s a quick slide to help explain each scenario:

In other words, Min activity is just mailing it in with one click a day.

Mid activity is someone with 100 referrals making between 25 and 48 claims a day, and Max activity is someone who’s maxing out every claim. I like to the think of Min as a lower limit, Max as an upper limit and Mid as an average.               Next, I annualized the daily claim amount from each faucet calculator under each scenario, made a forecast of cryptocurrencies one year from today and these are the results.

The Results

The first set of results provides an estimate of how much you can make if crypto prices remain the same as they are today.

As you can see from the boxes highlighted in yellow, the minimum amount you can make is around $900, the middle point is around $10K and the max is almost $70K.

So, another way to interpret the results is:

  • If you’re just mailing it in with 1 claim a day for the rest of the year and have no referrals, you can make $900, providing prices remain the same.
  • If you make 24–48 claims per day with 100 referrals doing the same thing, you can make $10K, providing prices remain the same.
  • If you make max claims per day (58–288) with 500 referrals doing the same thing, you can make $70K, providing prices remain the same.

The thing about crypto is that the price does not stay the same. As much as I like free money, I wouldn’t be advising you to do this for $900 a year — though that’s nothing to sneeze at, especially if it’s free. Early investors of Bitcoin paid just $.06 for a Bitcoin. A $100 investment seven years ago would be worth $28 million today. It is highly unlikely that crypto prices in one year will be what they are today.

What if crypto prices grew 30% on average?
The following chart shows what happens to the value of your crypto holdings if
crypto prices at the end of 2018 are 30% higher than they are today
.

  • If you’re just mailing it in with 1 claim a day for the rest of the year and have no referrals, you can make $1,100, with a 30% increase in prices.
  • If you make 24–48 claims per day with 100 referrals doing the same thing, you can make ~$13K, with a 30% increase in prices.
  • If you make max claims per day (58–288) with 500 referrals doing the same thing, you can make ~$90K, with a 30% increase in prices.

This is amazing, but again, I wouldn’t be telling you to do this for $1,100. The reason people are interested in cryptos, the reason why people are taking out a mortgage on their home (DO NOT DO THAT) to invest in cryptocurrency is that of the exponential growth rates. Bitcoin, Dash, Litecoin and Dogecoin all grew by 1326%, 5935%, 5215% and 3916%, respectively, over the last year (Bitcoin Cash just started in late July/early Aug.).

This chart shows a more likely scenarion with a 500% growth rate (but experts all agree that a 1000% – 1400% rate is more likely)

This is amazing growth and there’s a chance it won’t ever happen again, but cryptos have been on a growth trend for the past five years so I don’t think last year was a fluke. Here’s a chart showing the pace of growth in the crypto market over the last 4 years.

As you can see, market capitalization grew from $4.3 billion in 2014 to $221 billion in 2017. 2014 was a bad year, but all other years saw phenomenal gains. Now that the word is out about the value of cryptos, I believe the growth trend will continue to grow exponentially.

So what if the cryptos in your Coinpot portfolio grow at the same level they grew at last year in 2018? These are the results:

  • If you’re just mailing it in with 1 claim a day for the rest of the year and have no referrals, you can make $13K if prices grow the same rate as they did last year.
  • If you make 24–48 claims per day with 100 referrals doing the same thing, you can make ~$240K if prices grow the same rate as they did last year.
  • If you make max claims per day (58–288) with 500 referrals doing the same thing, you can make ~$2 million if prices grow the same rate as they did last year. Note: there is no max on referrals so this could be higher.

Cryptos may not be able to keep up the bull run they had last year, but if they do it means you could be sitting on a nice portfolio of crypto by the end of the year without spending a dime.

Cliff High: “Bitcoin can reach $100,000 in 2018”

Cliff High’s web bots are predicting bitcoin to reach $64.000 in the first half of 2018 and probably going higher than that to even $100.000. At this point this prediction might sound a little crazy to you… if you think about his last prediction, it isn’t that weird at all! Last year when Bitcoin was around $800 he predicted Bitcoin would hit $13.880 in February 2018 according to the data sets. He still believes that this is going to be true. He said that this would be the price by February 2018, even when he knew it would go higher than that. And it did. It almost hit $20.000.

The $13.800 price is a new base to steady take off again and rise! The $64.000 is the new base to take off to a new ATH in 2018. Before we go past 64, we will get a pull back into the mid 40’s. So the future does look bright for Bitcoin and cryptocurrency in general. Other big coins like Litecoin, Dash, Monero, Ethereum, and so on will keep going up along with Bitcoin.

Here’s a quick overview slide of all three price scenarios.

No matter what the scenario, in terms of activity level or price, Coinpot is a great way to invest in cryptocurrency without incurring any risk. It’s also great for people that are new to the cryptocurrency world. You don’t have to buy anything or set anything up. It’s all been done for you and it’s all freeAll you need is a computer and an email address. To be clear, not all faucets are like Coinpot, so be careful. The reason I chose Coinpot for this experiment is due to its ease of use and credibility. I’m currently working on a few others and will send out a post when that happens.

How To Sign Up For & Maximize Coinpot Faucets

So now that you see the potential, these are the steps to sign up and get started:

Step 1: Sign up for a Coinpot MicroWallet (https://coinpot.co/)This is a where each faucet will send your “claim”. When you reach your withdrawal minimum, you will want to move your cryptocurrency from your software wallet (CoinPot) to another wallet.

Step 2: Sign up with each of the following faucets. Each one of these faucets are already connected to your Coinpot MicroWallet. As long as you sign up with the same email address you used to sign up for your Coinpot, they are automatically connected. Play around with each faucet a bit to get a feel for how this works. Please use my referral codes to sign up for the faucet.

Moon Bitcoin

Moon Dogecoin

Moon Litecoin

Moon BitcoinCash

MoonDash

Bit Fun

Bonus Bitcoin

Step 3: Optimize your claim amount on each faucet. I’ve modeled out the performance of each faucet.

Each faucet has its own incentive structure. In general, there are two different structures.
Your goal is to maximize the claim by paying attention to rewards:

Moon Bitcoin

                                     

                                                 This is a unique faucet.
It pays out in Bitcoin. It is the only incentive structure with 5 different bonus categories. Each bonus category gives you the ability to double your claim amount. It also pays at 50% for referrals. This makes Moon Bitcoin one of the best opportunities in the Coinpot faucet network. In addition to referrals, Moon Bitcoin also rewards the following:

1) Loyalty bonus — Action: make a claim at least once a day. This is the easiest bonus. All you have to do is make a claim every day and you get a bonus. If you miss a day, it resets back to 1 and you have to walk up to 100% again.

2) Referral bonus — Action: refer at least 100 people to take full advantage of the referral bonus.

In addition to getting 50% of your referral’s claims, you also get a 1% bonus for every person you sign up — up to 100%. This bonus has a ceiling of 100 people, but your referral commission does not.

3) Offer Bonus — Action: do 10 offers to take full advantage of the 100% claim bonus. This bonus has a ceiling of 10 offers.

4) Mystery Bonus — Do nothing and earn this bonus.

5) Mining Bonus — Mine on your computer for a 100% bonus depending on your hash rate. This is new.

There’s one other thing that is absolutely critical in your claim amount. This is true for all 6 faucets — the number of times you claim can drastically increase your daily claim amount. For example, based on the current claim rate which is published on the Moon Bitcoin site, if you claim every 5 minutes for 4 weeks you get 16,128 satoshis (assuming no referrals or bonus opportunities). However, if you claim every 4 weeks you get 111 satoshis.

The key to optimizing this faucet is to claim every 25 minutes or so. This is the max out time, not 5 minutes. This may change, but current claim rates show that there is no benefit to claiming at smaller time intervals. You don’t start to make less satoshi until you wait for 30 minutes or more. So you can claim more often, but you won’t make any more than if you claim every 25 minutes (I say 25 because you don’t want to wait until the last minute). This makes MoonBitcoin one of the easier Moon faucets to reach maximum claims on. If you can’t claim every 25 min, at least claim once a day for the loyalty bonus. You want to refer at least 100 people to take advantage of the 50% referral commission and max out on the 1% per referral bonus. You want to do 10 offers to take advantage of the offer bonus. You can also get a bonus for mining on your computer. Focusing on these actions can greatly increase your claims.

Moon Dogecoin

                                     

Moon Dogecoin is like Moon Bitcoin,
but pays out in Dogecoin.
All the Moon faucets have the same basic structure,
but not as many bonus options.

1) Loyalty bonus — Action: make a claim at least once a day. This is the easiest bonus. All you have to do is make a claim every day and you get a bonus. If you miss a day, it resets back to 1 and you have to walk up to 100% again.

2) Referral bonus — Action: refer at least 100 people to take full advantage of the referral bonus. In addition to getting 25% (not 50% like Moon Bitcoin) of your referral’s claims, you also get a 1% bonus for every person you sign up — up to 100%. This bonus has a ceiling of 100 people, but your referral commission does not.

3) Mystery Bonus — Do nothing and earn this bonus.

The key to optimizing this faucet is to claim every 25 minutes or so. This is the max out time, not 5 minutes. This may change, but current claim rates show that there is no benefit to claiming at smaller time intervals. You don’t start to make less dogecoin until you wait for 30 minutes or more. So you can claim more often, but you won’t make any more than if you claim every 25 minutes. I say 25 because you don’t want to wait until the last minute. If you can’t claim every 25 min, at least claim once a day for the loyalty bonus. This makes MoonDoge one of the easier Moon faucets to reach maximum claims on. You want to refer at least 100 people to take advantage of the 25% referral commission and max out on the 1% per referral bonus. Focusing on these actions can greatly increase your claims.

Moon Litecoin

                                    

Moon Litecoin is the same as Moon Dash (see below),
but it pays out in Litecoin.
Though it has a similar bonus structure to
MoonDoge and MoonBitcoin,
it requires more claims to max out.

1) Loyalty bonus — Action: make a claim at least once a day. This is the easiest bonus. All you have to do is make a claim every day and you get a bonus. If you miss a day, it resets back to 1 and you have to walk up to 100% again.

2) Referral bonus — Action: refer at least 100 people to take full advantage of the referral bonus. In addition to getting 25% (not 50% like Moon Bitcoin) of your referral’s claims, you also get a 1% bonus for every person you sign up — up to 100%. This bonus has a ceiling of 100 people, but your referral commission does not.

3) Mystery Bonus — Do nothing and earn this bonus.

The key to optimizing this faucet is to claim at least once a day for the loyalty bonus. To maximize this claim you need to claim every 5 minutes or 288 claims per day which is the highest of any faucet except Moon Dash. This makes MoonLitecoin and MoonDash slightly harder than the other Moon faucets, but not by much. You want to refer at least 100 people to take advantage of the 25% referral commission and max out on the 1% per referral bonus. Focusing on these actions can greatly increase your claims.

MoonCash

                                       

Newest faucet.
The bonus structure is the same as MoonDoge and MoonLitecoin,
but pays out in Bitcoin Cash.
You can optimize your daily claims by doing the following:

1) Loyalty bonus — Action: make a claim at least once a day. This is the easiest bonus. All you have to do is make a claim every day and you get a bonus. If you miss a day, it resets back to 1 and you have to walk up to 100% again.

2) Referral bonus — Action: refer at least 100 people to take full advantage of the referral bonus. In addition to getting 25% (not 50% like Moon Bitcoin) of your referral’s claims, you also get a 1% bonus for every person you sign up — up to 100%. This bonus has a ceiling of 100 people, but your referral commission does not.

3) Mystery Bonus — Do nothing and earn this bonus.

The key to optimizing this faucet is to claim every 25 minutes or so. This is the max out time, not 5 minutes. This may change, but current claim rates show that there is no benefit to claiming at smaller time intervals. You don’t start to make less satoshi until you wait for 30 minutes or more. So you can claim more often, but you won’t make any more than if you claim every 25 minutes. I say 25 because you don’t want to wait until the last minute. If you can’t claim every 25 min, at least claim once a day for the loyalty bonus. This makes MoonCash one of the easier Moon faucets to reach maximum claims on. You want to refer at least 100 people to take advantage of the 25% referral commission and max out on the 1% per referral bonus. Focusing on these actions can greatly increase your claims.

MoonDash

                                     

MoonDash is the same as MoonLitecoin,
but it pays out in Dash.

1) Loyalty bonus — Action: make a claim at least once a day. This is the easiest bonus. All you have to do is make a claim every day and you get a bonus. If you miss a day, it resets back to 1 and you have to walk up to 100% again.

2) Referral bonus — Action: refer at least 100 people to take full advantage of the referral bonus. In addition to getting 25% (not 50% like Moon Bitcoin) of your referral’s claims, you also get a 1% bonus for every person you sign up — up to 100%. This bonus has a ceiling of 100 people, but your referral commission does not.

3) Mystery Bonus — Do nothing and earn this bonus.

The key to optimizing this faucet is to claim as often as you can, at least once a day for the loyalty bonus. To maximize this claim you need to claim every 5 minutes or 288 claims per day which is the highest of any faucet except Moon Dash. This makes MoonLitecoin and MoonDash slightly harder than the other two faucets. You want to refer at least 100 people to take advantage of the 25% referral commission and max out on the 1% per referral bonus. Focusing on these actions can greatly increase your claims.

Bit Fun

                                     

Bitfun is slightly different.
It pays out in Bitcoin at a higher rate than MoonBitcoin
and has no limitations on claim time.
 

You can also play games and do offers.
Playing games does not increase faucet amount rate, however.

Referral bonus — Action: refer as many people as possible to take advantage of the 50% commission.

The key to optimizing this faucet is to claim around 4hrs, but there is no loyalty bonus. You want to refer as many people as you can to take advantage of the 50% referral commission. Focusing on these actions can greatly increase your claims.

Bonus Bitcoin

                                     

Bonus Bitcoin pays out in Bitcoin. The amount you can claim varies, but you can get a bonus of 5% on all your claims and referrals for the past 3 days as long as you make a claim every day. You can only make a claim every 15 minutes.

Referral bonus — Action: refer as many people as possible to take advantage of the 50% commission.

The key to optimizing this faucet is to claim as often as you can every 15 min. You want to refer as many people as you can to take advantage of the 50% referral commission and the 72 hr loyalty bonus. Focusing on these actions can greatly increase your claims.

STEP 4: FINAL STEP

Take what I’ve written here and make it your own. You have full license to plagiarize all you want. First, replace my referral codes with your own referral codes (please let me know if you need help finding your codes). Send it out to your friends and family. Set up a seminar at your community center or library. Send it out on Facebook/Twitter/Instagram. If you do add additional faucets to your list, be sure to vet them out for your base.

You can look up the price of any cryptocurrency on  https://coinmarketcap.com/.

Final thoughts: Crypto is For Everyone

The world of investments is largely cut off from people that don’t have the means, but crypto isn’t. I have family and friends on both sides of the wealth spectrum and this is a great way for both to accumulate coins. Those that have money, but are worried about Bitcoin’s viability, can use faucets as a no risk way to still participate in the crypto boom. Those that don’t have the money can also use this as a way to participate.

Translation: If you don’t have $1 million (or even $10,000), Coinpot is a great way to build a diversified portfolio of high potential crypto. It is a portfolio strategy in and of itself. Bitcoin, Bitcoin Cash, Litecoin, Dash and Dogecoin represent a good cross-section of cryptos available on the market today. The only one that’s missing is Ethereum and I’m looking for a good Ethereum faucet to recommend now.

I will also warn that the learning curve for crypto is steep, but you don’t have to know any of that for Coinpot. Coinpot is a wallet and the faucets it supports are already set up to deposit directly into your Coinpot wallet — real time. It couldn’t be any easier.

Update

As a corollary, I wanted to follow up with a very important piece of the crypto puzzle — security. You need to keep your crypto safe — it’s not safe in Coinpot once you make more than the threshold limits. The threshold limit varies for each coin. According to the website, “Withdrawal requests are processed and paid directly to your wallet within 48 hours.” In my experience, it’s much faster. These are the current withdrawal threshold limits which can be found on Coinpot when you click on “Withdraw”:

 

Bitcoin — 10,000 satoshi (.00010000)

Bitcoin Cash — 10,000 satoshi (.00010000)

Litecoin — 200,000 latoshi (.00200000)

Dash — 20,000 duffs (.00020000)

Dogecoin — 50 dogecoin
side note: you can only withdraw dogecoin to a dogecoin wallet (for free). Then you can transfer to your main wallet.

Once you reach the threshold, you should withdraw your coin to a safe wallet.

I have made a comprehensive list of wallets, (as well as exchanges, additional verified faucets, and other sources to make this venture safe, quick and well organized).

http://www.markethive.net/faucet/

Once you decide on one of these wallets, you need to follow that wallet’s instructions for receiving or depositing funds. These instructions are very important — do not skip this part. Your new wallet will give you an address in order to deposit funds. Each address is specific to a certain coin. In other words, you have a different address for each coin. Copy the address and put it in the “withdrawal box” in Coinpot. You want to copy your address and put it in the box.

You’re not done yet. Once you make this request, Coinpot will send you a verification email to confirm your request as an extra layer of security. If you don’t click the link, the withdrawal will not occur.

The upgrade to the list of faucets:

On the same link above you will also see a well-organized and researched list of faucets. They are sorted by time to complete and have a built in timer so as to make managing this a lot easier.

The Coinpot faucets are identified in a Sky Blue as the illustration reveals.

We have frequent live workshops on this. They are listed on our Markethive calendar in the back office and also open to the public at this address.

Chuck Reynolds

Markethive Marketing Dept
Contributor

Please click either Link to learn more about Bitcoin.
Interested or have Questions, Call Me, 559-474-4614

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TP

Durov Brothers File Telegram And TON With SEC Report 850 Million Already Raised

Durov Brothers File Telegram And TON With SEC, Report $850 Million Already Raised

Telegram creators Pavel and Nikolai Durov have filed a
“Notice of Exempt Offering of Securities”

with the US Securities and Exchange Commission (SEC) Feb. 13, reporting $850 mln raised under the SEC exemption Rule 506(c) from 81 investors for “the development of the TON Blockchain, the development and maintenance of Telegram Messenger.” The type of securities offered in the SEC filing are described as “Purchase Agreements for Cryptocurrency”, and are filed under the Rule 506(c) exemption that means that US citizens who invest must be accredited investors — those worth more than $1 mln or that have an annual income of $200,000 — in order for the tokens to not have to be registered with the SEC as securities.

The Eastman Kodak Company, which had announced the launch of their own ICO under the same exemption in early January, 2018, has postponed their ICO to take more time to verify their investors’ accredited status. The date of the first sale for the Durovs’ ICO is noted as Jan. 29 of this year. By filing with the SEC, the Durovs are preparing to allow for US citizens to legally invest in their project, and implying that US citizens may in fact be some of the 81 investors.

Although the SEC filing did not contain the names of any investors in the Durov’s securities offering, Russian news outlet Vedomosti revealed today the names of some of the largest alleged investors, citing inside sources. Russian billionaire Roman Abramovich, who purportedly has already invested in cryptocurrencies, reportedly was one of the first Russian citizens to be approved to invest in the project. One source allegedly close to the billionaire told Vedomosti that Abramovich had invested as much as $300 mln, however another source claimed the sum was closer to $20 mln.

Sergei Solonin, CEO of Russian payment service provider QIWI, invested $17 mln, Vedomosti writes. David Yakobashvili, co-founder of Russian-based dairy product company Wimm-Bill-Dann, told the publication that invested $10 mln in the project. A Telegram ICO has been rumored to be in the making since December 2017, when a former Telegram employee wrote online that Telegram would be launching their own Blockchain platform and cryptocurrency, called either “The Open Network” or “Telegram Open Network” (TON).

A white paper, alleging to be for TON, was leaked in mid-January, but its authenticity has yet to be confirmed publicly by the Durov brothers. The Durov’s SEC filing notes two issuers of securities, TON Issuers Inc. and Telegram Group Inc., both located in the British Virgin Islands. Under the “Related persons” section of the filing, Pavel Durov is listed as Executive Officer and Director, while his brother Nikolai is just listed as Executive Officer.

A source familiar with the TON funding told Vedomosti that the funding process was not conducted as an ICO in the “usual sense”,  in which a project’s tokens are purchased for other cryptocurrency, usually either Bitcoin (BTC) or Ethereum (ETH).  Instead, the source claims, it was more like a “closed allocation of securities in ordinary [fiat] currency –dollars and euros.” According to the same source, and in line with the brothers’ SEC filing, investors bought rights to the internal cryptocurrency of TON, called “Grams”, which will be distributed to them once the platform is launched.

Chuck Reynolds

Marketing Dept
Contributor

Please click either Link to learn more about Bitcoin.
Interested or have Questions, Call Me, 559-474-4614

TP

What Could Lift Bitcoin Ripple Ethereum And Litecoin Prices Back Towards New Highs

What Could Lift Bitcoin, Ripple, Ethereum, And Litecoin Prices Back Towards New Highs

The cryptocurrency party is on again.

After being in a deep correction for a few weeks, Bitcoin, Ethereum, Ripple, and Litecoin have been coming back nicely over the last week, gaining 19.87%, 10.48%, 30.57%, and 53.90% respectively.

7-Day Price Change For Major Cryptocurrencies

The turnaround in cryptocurrency markets comes as equity markets rebounded from the sell-off early in the month, with NASDAQ gaining close to 5% in the last five days. Most notably, the cryptocurrency “technicals” remained strong, with 83 cryptocurrencies advancing and only 17 declining among the top 100 listed currencies—see table 3.[Ed. note: Investing in cryptocoins or tokens is highly speculative and the market is largely unregulated. Anyone considering it should be prepared to lose their entire investment. Disclosure: I don't own any Bitcoin.]

The strong rebound in major cryptocurrencies is a cause of celebration for investors who purchased near the market bottom. How long will the party last? Will major cryptocurrencies prices test the old highs? It’s hard to tell. Still, there are a few scenarios that could help major cryptocurrencies move in that direction. One of them is the proliferation of Wall Street products like ETFs and Futures contracts that will allow a broader investor participation in cryptocurrency markets. In fact, it was the introduction of Futures contracts that created a great deal of buzz for major cryptocurrencies last December, and taking some of them to new highs.

Another scenario is an improved access to cryptocurrency exchanges that will ease the difficulty of buying cryptocurrencies by the average investor. “The biggest tailwind I can see right now is greater acceptance of cryptos by mainstream investors and improving ease-of-access to the crypto exchanges,” says Jesse Cohen Senior Analyst with Investing.com. “Trading app RobinHood for example has a waiting list of around 1.2 million users for its new crypto trading service, which would allow easy, quick and most importantly safe investing in all the major coins."

A third scenario is the adoption of cryptocurrencies as a medium of payment by major merchants. Already, there has been talk that Starbucks and Dunkin Donuts are considering accepting Bitcoins for their products. While all this talk sounds like pie in the sky, the likelihood for one of these companies to adopt a cryptocurrency is very appealing, for an obvious reason: it will create a great deal of buzz among younger customers. And it will drive cryptocurrency prices higher, provided that big governments, big banks, and hackers do not spoil the party again.

Chuck Reynolds

Marketing Dept
Contributor

Please click either Link to learn more about Bitcoin.
Interested or have Questions, Call Me, 559-474-4614

TP